Hey there. My name is Jacob, but you can call me Jake, Nick, Joseph, John, Luke, James—whatever works.

Pleased to e-meet you.

I’m an enthusiastic investor following an adjusted GARP (Growth at a Reasonable Price) strategy, with a goal to generate a minimum of 12% annualized nominal returns consistently since June 2024. I focus on investing in high-quality businesses with accelerating free cash flow per share growth, buying amazing businesses at low prices, and holding them for years as they generate returns. There’s more to it, but since this is your first day here I’d rather you not lose interest too quickly.

I’m a full-time writer for this newsletter/blog, where I publish:

  1. Weekly market recaps

  2. In-depth deep dives on investment principles

  3. Detailed stock reports on high-quality stocks growing 12–15% at the minimum

These aren’t your typical stock reports—they cover everything you need to know about investing in a particular business. I write objectively, focusing on facts and rarely offering biased opinions. My aim is to provide well-researched, easy-to-understand analysis for you to decide on. I do the research, and you do the buying.

I’m a self-educated investor, constantly learning and improving. My experience comes from hands-on learning—putting actual money into the markets, analyzing financial statements, reading earnings reports, and committing to continuous self-improvement. Over the years, I’ve gained valuable knowledge and honed a simple, proven, and effective investment strategy.

I don’t sell courses, and I don’t claim to be someone I’m not. I won’t sell you schemes. I’m an enthusiast—an objective, self-taught long-term investor and writer. That’s it. I have a process, and I share insights based on facts and data to help you learn and make consistent returns. Most of what I write online is free—well over 90% of my posts (across Blossom, Substack, The J. Nicholas). The only paywalls I have in place are my stock reports.

Thus, the premium membership is the only way I earn income from this venture. The annual cost for the membership is CA$85 (US$60). This price is locked-in forever for early subscribers. It is purposely priced low for accessibility to early members. It will increase to $175 CAD (which seems to be a justifiable value-to-price) upon the 100 members mark.

With the paid membership you receive 3 benefits:

Benefit #1: Stock Analysis (Reports)

A detailed report written in simple, easy-to-understand language, covering everything you need to know about a stock (24 reports every year). I only cover high-quality stocks with cash flow growth of 12–15%. Each report takes ~40 minutes or less to read. Mega-cap stocks, mid-caps, small-caps—if it meets The J. Nicholas criteria, it can and will be covered.

Every report includes:

  • Business model analysis

  • Leadership & management analysis

  • Stock & financials analysis

  • Risks, moat & competition analysis

  • Growth aspects analysis

  • Valuation & fair value analysis

All paid subscribers receive access to my sources used in the reports for free.

Benefit #2: Paid eBook Access

Access to my upcoming eBook, How to Analyze Stocks (annual plan only). This resource will guide you through the stock analysis process in five simple steps, going beyond the basics, but keeping things simple and valuable, to teach you how to analyze stocks and make informed, confident decisions based on research.

eBook cost without membership: CA$20 (US$14)
eBook cost with membership: Free (CA$0 / US$0)

Benefit #3: Discord Access

Access to The J. Nicholas Discord server, where you can chat with like-minded investors and gain exclusive insights and resources:

  • Early access to my trades and complete rationale

  • Earnings report summaries

    • A summary and thoughts on my portfolio companies’ quarterly earnings reports.

  • The J. Nicholas Quarterly Report

    • A quarterly update on my thoughts on the market, economy, portfolio, and newsletter business over the past three months.


Disclaimer: This is not investment advice. Nothing I write is investment advice. Some of what I write will be false. I’m human, but I’m not your financial advisor. I’m some guy on the internet who loves writing about the stock market. Your investment decisions are your own. Treat them as such.


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Quality investment insights. Stock reports, deep dives, and weekly market recaps.

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Quality investor; researcher. Stock reports on companies growing 12–15% annually, and deep dives on industry and finance.